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Archive for January 2010

Cadbury Highlights take over Toni & Guy salons

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A Cadbury Highlights sample was delivered via salon staff to customers. Cutting station and countertop point of sale with on counter samples were placed in Toni and Guy salons across London. This was further supported by in-salon digital screen adverts and an advert within Toni and Guy’s own in-salon magazine.


Written by becciedwards

January 14, 2010 at 8:59 am

Posted in experiential

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Being Human day-and-night 6-sheets

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For the launch of series 2 of the hit BBC3 show Being Human, 1,000 day-and-night 6 sheets took over the streets around the UK. To communicate the multiple-personalities of the characters the posters changed colour at night to take on an eery red glow.

Written by rpsimkins

January 8, 2010 at 10:20 am

Posted in 6s, Day & Night, Production Technique

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C4 Indian Summer, Tuk Tuk

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To raise awareness of Channel 4’s Indian Winter, which brings together the very best film, drama and programming in a season that celebrates India, 4 x branded Indian style Tuk Tuks travelled across Central London, offering free journeys to the public.
The Tuk Tuks covered the following areas:
–Covent Garden
–Regent St
–Leicester Square
–Charing Cross
The campaign ran for 8-days from 11th January

Written by brookeg2

January 1, 2010 at 12:00 am