Hyperspace Portfolio

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Archive for August 2010

Cadbury’s Spots v Stripes gesture-sensitive mall screens

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In a media-first Cadbury customised 10 projection screens to allow participants to play two bespoke Spots v Stripes gesture-sensitive and facial-recognition games.  On site staff encouraged participation and explained the gameplay to the public, with the scores contributing to the national scoreboard on http://www.spotsvstripes.com

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Written by rpsimkins

August 20, 2010 at 9:04 am

Clinique Repairwear lenticulars

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To help differentiate the Repairwear product Clinique used 100 lenticular 6-sheets to gain stand out on the high street.  Using a 3D lenticular lens the creative was designed so the product leapt from the poster site, while dynamic visuals and colours were integrated into the background. Subsequent bursts of activity reused the lenticular panels to generate more value from the production costs.

 

Written by rpsimkins

August 8, 2010 at 3:02 pm

Posted in 3D, 6s, Lenticular

Tagged with ,

Maynards – Chew Chew 6 sheets

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Maynards created audio enabled posters with the hypnotic Chew Chew Moose.


Written by robmcglynn

August 2, 2010 at 12:00 pm