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Archive for June 2014

Fox – How To Train Your Dragon 2 – Customisation

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Written by chrishyperspace

June 23, 2014 at 12:58 pm

Posted in customisation

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Center Parcs – Waterloo Station

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To launch the new Center Parcs village at Woburn Forest, both experiential zones and the Waterloo motion screen at Waterloo Station were taken over for a 5 day domination to showcase the range of activities offered at the parks. These included a virtual archery game using bows connected to Nexus smartphones where commuters could play for the chance to win a £1000 prize. Zone two featured a 90 second zipwire experience using the Oculus Rift virtual reality headsets. Participants saw themselves walking through the high ropes course at one of the villages before descending over the lake and greeted on the other side by a Center Parcs employee. The campaign was deemed a huge success, with the virtual archery seeing over 500 people playing each day and was featured in numerous trade publications. The campaign was also a great example of how you can utilise the motion screen and the experiential zones in an exciting and innovative way.

Written by dominiquefyson

June 9, 2014 at 7:00 am

Peter James – Want You Dead

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Written by chrishyperspace

June 2, 2014 at 12:45 pm

Posted in Lenticular

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