To launch the brand new Cloudy Apply Cider by Strongbow, we create a series of 2D customisations around London. This included the prestigious Cromwell Road and a selection of 96sheets.
This campaign supported a large experiential campaign that travelling to four key cities and incorporated an old school buzzer game and on-site sampling. There was also a large standard OOH campaign across roadside, bus, rail and underground.
To promote the new butterfly enclosure at ZSL Whipsnade Zoo, we created an interactive game and placed it in Milton Keynes shopping centre for two weeks. The game was aimed at families and gave children the opportunity to become a wildlife photographer, with their goal to take as many photos of the butterflies on screen as possible. Once the game was complete you could enter your details to go into the running for a family pass to the Zoo.
Chivas wanted to create some brand awareness and shift perceptions in their key city of Manchester. We created a one-off special build and placed it on a key arterial route in the city.
To launch the latest LEGO sets in its Marvel LEGO Superheroes range, Hyperspace produced software that invited adults & kids alike to join with their favourite Marvel LEGO Superhero and defeat the evil Ultron! The digital photo booth gave fans the chance to pose with characters, creating a memorable take-home from their cinema visit. The activity was timed to go live for opening weekend of Marvel’s Avengers 2: Age Of Ultron.
To illustrate the subtle night driving features in the new BMW 1 Series such as pedestrian detection and high-beam assistance, ten 96sheets nationwide were fitted with animated LEDs to illustrate the after-dark sensor tech featured in the car.
An interactive digital 6sheet was installed into St. Enochs shopping centre in Glasgow for four weeks to support the Daily Records #recordofthemoment campaign. Users could go get their photo taken, which was then inserted into a Daily Record front cover page that was selected at random. Following the interaction the user could then enter their email address to received the photo via email, which also linked to social media websites. If they used the campaign specific hashtag they would also go into the running to win £500.